FAT TOAD FARM
Small-batch caramel sauces crafted with love and fresh goat’s milk.
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Content Creation
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Social Media Management
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Email Marketing
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Grant Writing
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Influencer Marketing
🐐 Content Creation 🐐 Social Media Management 🐐 Email Marketing 🐐 Grant Writing 🐐 Influencer Marketing
Client OVERVIEW
In 2020, we collaborated with Fat Toad Farm and Ayer Brook Dairy Farm to secure two North Dairy Business Innovation grants aimed at boosting brand awareness and increasing tourism. These efforts focused on showcasing Fat Toad Farm’s traditional goat’s milk caramel and creating a memorable agricultural experience that connected visitors with the farm’s unique story.
The first grant of $10,000 supported initial brand awareness initiatives, while the second $10,000 grant further expanded the project’s scope.
Initially handled through Sarah’s freelance company, Cowart Media, Fat Toad Farm later became a client of The Social HQ as the agency grew. This partnership laid the foundation for successful digital marketing strategies and sustainable growth for the brand.
Social Results!
In the first 2-month 7,680 followers to 9,946 followers
And a 20% increase in sales!
Getting featured on the main page of a hashtag is a huge win for any brand because it increases visibility, engagement, and credibility within a targeted audience. Here’s why it’s awesome:
Targeted Exposure: Reaches users actively searching for content related to your niche.
Higher Engagement & Visibility: Boosts likes, comments, and chances of being discovered by new followers.
Increased Credibility & Authority: Positions your brand as a top player within the hashtag community.
Let’s Talk ConTEnt!
Visual assets like video and photography are key to showcasing a caramel brand, as they highlight the product's rich texture and indulgent appeal. Through captivating visuals, we were able to engage the audience and bring the brand’s story to life.
Need Brand Content? We’ve Got You Covered!
We create top-quality content in-house or connect you with our trusted partners for your specific needs—from drone videography to food photography and social media videos.